Coors isn’t your dad’s post-lawn mowing beer. It’s a guys' beer guys drink when they get together and do stuff that’s primal, partially illogical and borderline stupid. But it IS undeniably guy. Can I get a fist bump?
Thinker, brand builder and innovator. Immersive, 360°, interactive, cross-cultural, cross-discipline campaign developer with almost 20 years experience including creative, strategy and product innovation. Above, Below and Thru the Line problem solver and team leader in brand-sustaining, resurrecting, building, and inspiring using every consumer-facing medium possible.
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